10 Surprising Box Office Failures
4. The Lone Ranger – over $95m
Production budget of $250 million, worldwide gross of $239.1 million. Estimated Losses (includes some marketing costs) – over $95m.
After several delays, shutdowns and attempted budget cutbacks, pre-release hype quickly turned to irreversibly bad buzz, mixed reviews and bitter finger-pointing. With such a massive budget (and a rumored $100 million marketing campaign), the “Pirates of the Caribbean” reunion became the poster child for blockbuster excess even before it opened.